Discover the FREE PLAYBOOK from World’s Best Marketers 
Why should a customer trust your client’s company? After all, your client is trying to sell that customer something. There are many ways that companies can gain the trust of their customers. We all know people who live and die by Apple products. But Apple didn’t have that blind loyalty right out of the gate. […]
Category Archives: White Label Reputation Management
How Testimonial Marketing Can Turn Your Client’s Business Around!
Testimonial marketing is immensely effective for influencing audience opinion and motivating sales. After all, your client has their own motivations for touting their products and services. But when customers rave about a product or service? People sit up and take notice, because other customers have no agenda, and their comments are considered trustworthy. Testimonials offer […]
Client Losing Customers? Here’s What You Need to Do
If you’ve heard it once, you’ve heard it a thousand times. It’s much less expensive and easier to keep customers than to land new ones. It varies by industry, but we are generally talking five times less expensive. Not only that, but old customers spend 67% more than new ones! So, if you have a […]
8 Ways White Label Digital Marketing Services Help Agencies Succeed and Grow
Today we are stepping back and reviewing some of the benefits to marketing agencies and marketing consultants for using white label digital marketing services. In the ever-evolving landscape of digital marketing, it’s important to stay agile, efficient, and on top of the latest trends. For marketing agencies and freelance marketers, this can sometimes be a […]
7 Musts of Online Business Reputation Management
Successful businesses use a variety of marketing tools and channels. But small businesses can’t do everything when it comes to marketing. So, what marketing programs should you prioritize for your clients? No doubt about it, online business reputation management is critical for every business with an online presence. When people read online reviews and customer […]
How Online Business Reputation Management Can Help Your Clients Shine
Image has always been everything when it comes to the marketing of companies, products and services. Your client could have a better product than their competitor, but if the public is already convinced that a competitor has a better reputation, you have an uphill battle to prove otherwise. Today, online reviews and comments have become […]
Podcast: Leonard Kim Explains How Personal Branding Is Critical to Marketers’ Ultimate Success
You may provide white label management services to your client or fulfill their reputation management services yourself. But have you given thought to your own personal branding? A successful marketing agency is built on trust. Your clients are turning the futures of their businesses over to you when they hire your agency for marketing services. […]
The What, Why and How of Customer Retention
You’ve heard it before. It’s much cheaper to retain current customers than it is to attract new ones. Despite that fact, companies tend to focus on acquisition more than customer retention, even though it can cost 7x more to get new customers. By focusing on retaining clients, your marketing business can save money and boost […]
Responding to Online Reviews: The Good, the Bad and the Ugly
Customers rely on online reviews such as those found on Google and Yelp to discover new businesses, products and services. 93% of consumers say online reviews impact their purchasing decisions. 84% of customers trust online reviews as much as personal recommendations from people they know. Most people prefer not to make a purchase from a […]
Why SEO is critical to online reputation management
In today’s digital age, before anybody does business with a brand, they will google their name. The information that appears on the first page of SERPs when a brand’s name is searched for is what they perceive they are. That’s why online reputation management and search engine optimization (SEO) are more vital than ever. We […]