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You would think that all the businesses out there already have an SEO strategy they are following diligently. It seems sometimes that SEO is all you read about. But the reality is that only less than 65% of small businesses have an SEO strategy. And many of those are far from doing all they can to make […]
Tag Archives: pay per result SEO
Pay Per Result SEO: Give ‘Em What They Want
Every business person likes as much certainty as possible before spending money on building their business. Why take unnecessary risks? They look at SEO no differently. Why put money into driving traffic without any idea if the efforts will be successful? But you can offer your clients a sure thing with Pay Per Result SEO […]
Performance Reporting: How to Showcase Your Results and Impress Clients
So you’ve implemented an effective new marketing plan for your clients, and it’s delivering real results. What’s the next step? You’ll need to effectively communicate these results to your clients to illustrate the return on their investment. Clear communication builds trust and helps the client better understand what each metric is and why it’s important. […]
Why SEO is critical to online reputation management
In today’s digital age, before anybody does business with a brand, they will google their name. The information that appears on the first page of SERPs when a brand’s name is searched for is what they perceive they are. That’s why online reputation management and search engine optimization (SEO) are more vital than ever. We […]