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Alternative Digital Ad Placements You Should Explore

Some of the popularly used digital ad placements include Google Search Ads, Facebook feed ads and Instagram explore page ads. That’s because these platforms have millions of active users so marketers like to place ads here. But there’s always room for better ad placements. A different style or network could offer your client a higher […]

Performance Reporting: How to Showcase Your Results and Impress Clients

So you’ve implemented an effective new marketing plan for your clients, and it’s delivering real results. What’s the next step? You’ll need to effectively communicate these results to your clients to illustrate the return on their investment. Clear communication builds trust and helps the client better understand what each metric is and why it’s important. […]