Facebook ads and other Meta advertising options such as Instagram have proven to be extremely effective in reaching targeted audiences. But are you using Facebook video advertising to full potential? Why Facebook? Before we get into video, let’s revisit why Facebook itself is such a powerful advertising platform: Many social media platforms have come and […]
Category Archives: White Label Facebook Advertising
8 Ways White Label Digital Marketing Services Help Agencies Succeed and Grow
Today we are stepping back and reviewing some of the benefits to marketing agencies and marketing consultants for using white label digital marketing services. In the ever-evolving landscape of digital marketing, it’s important to stay agile, efficient, and on top of the latest trends. For marketing agencies and freelance marketers, this can sometimes be a […]
Boost Facebook Posts to Increase Your Reach: Step by Step
When developing your Facebook strategy, you always need to weigh the ratio between your organic social media posts and your paid ads. But there is that spot in between the two where you boost Facebook posts you posted to your client’s business Facebook page. What Is a Boosted Post? When you publish a Facebook post […]
7 Digital Advertising Musts to Increase Conversions
Wish your digital ads like your Google ads and Facebook ads were performing better? Check to see if you are following these digital advertising musts. 1. Define and Target Your Client’s Audience Decide you specifically want to address in the ad and create it accordingly. If you don’t know who your client’s audience is, it’s […]
How to Combat the Decline of Organic Social Media Reach
Remember the good old days of not very long ago? When you could publish an organic social media post for a client and actually expect a lot of their followers to see it? Yes, those were halcyon days, but we all no that today if you want your client’s audience to see their brand’s post, […]
The Facebook Rebrand May Affect Marketing in a Big Way – Here’s How
Everyone is talking about Mark Zuckerberg’s big announcement that Facebook Inc, which is the Facebook site’s parent company, will now be known as Meta (Meta Platforms, Inc.) It’s been a week since the announcement, and we’re still trying to wrap our heads around what this change will mean for marketers in the short and the long […]
The Rewards and Risks of Influencer Marketing
Influencer marketing is nothing new. It’s been around since before social media marketing came into the picture. For years, businesses have used the influencers of the era to, well, influence people to buy their products. Some of us still remember the McDonald’s commercial in the early 1990s featuring Michael Jordan playing Larry Bird for a […]
Don’t Constantly Recreate the Content Wheel — Repurpose Content!
Whether it’s email, podcast, blog posts, social media posts or an array of other content, content creation takes research, time and effort. If your agency is only posting, sending or using it once, you’re missing the opportunity to make the most out of this content and reach a larger audience for your clients. One effective […]
What Should Marketers Do as Facebook Analytics Bids Farewell?
In the second quarter of 2021, Facebook announced that it will be retiring its free analytics tool by 30th June. The announcement sent many digital marketers into a tizzy. Launched in 2018, Facebook Analytics became the go-to platform for millions of businesses across the world. It provided valuable insights on the users visiting your website, […]
Expertise, Efficiency and Bottom Line: How White Label Agencies Help Scale Your Business
White label marketing agencies are a great way to scale your business, because they offer all-inclusive services, and you don’t have to do any of the work! They offer many services your clients want from white label Facebook advertising and white label email marketing to lead generation. When considering which one to choose, look for […]