Discover the FREE PLAYBOOK from World’s Best Marketers 
More than 99% of United States companies are small businesses. If you are someone who offers services to small business clients or owns a small business yourself, you already know that offering good health benefits to workers can be a challenge. But there is a way to help your small business clients with very little […]
Author Archives: Deborah Kurfiss
How Live Video Connects Your Clients to Their Customers Like Nothing Else
Probably you’re already using video to market your clients’ businesses. After all, 86% of businesses use video as a marketing tool and 92% of marketers value video as an “important part” of their marketing strategy. The reason for this is that video is very effective. Videos are 53% more likely to land your clients on […]
9 Tips on How to Write for Social Media and Engage Your Clients’ Audiences
Social media enables you to connect and engage with your client’s audience in a way you never could before. To do that, you need to understand how to write for social media. We’ve been hearing since the dawn of social media that at its best social media facilitates conversations not one-way advertising. Many businesses still […]
Mobile Friendly Sites Part 2: How to Make Mobile-Friendly Websites
Today we want to talk about jut how to make mobile-friendly websites. This is a follow-up to our previous blog post, Mobile Friendly Websites Part 1: Are Your Clients Websites Mobile Friendly and Why Does It Matter? Your clients’ customers should easily be able to use their websites whether from a smartphone, a tablet, a […]
Mobile Friendly Websites Part 1: Are Your Clients Websites Mobile Friendly and Why Does It Matter?
We would like to address mobile friendly websites in two parts. This week we will give an overview on how to tell if your client’s site is mobile friendly. Next week we will address how to make your client’s site mobile-friendly in more detail. Why Stellar Websites for Mobile Devices Are So Important Here are […]
Writing for Google in 2022
Every marketing agency wants a client’s website pages right at the top of the first page of Google search results. You want your client’s customers to find them. You want to drive traffic to their site. Unfortunately, many businesses are doing everything wrong to try to get there. Writing for Google in 2022 required a […]
White Label Website Services for Agencies
Not too many would disagree that the calling card of any business today, even a small local business, is their website. Sure, it’s possible that sandwich shop on the corner might be the exception, but it’s unlikely. 71% of small businesses have websites. Today, with while label website services readily available to your marketing agency, […]
How to Write an Email Nurture Sequence
Last week we talked about the importance of email sequences and discussed some of the primary types including email nurture sequences. Email is an extremely effective marketing channel. After all, four billion people use email every day. If you haven’t already, you may want to read “Email Sequences 101: An Overview.” This week we are […]
Email Sequences 101: An Overview
Email is an amazingly efficient way to turn prospects into customers. Email marketing ROI averages $36 for every $1 spent. That’s better than any other channel. But to do it right, you need to use email sequences. You must nurture your prospects along. As we’ve said many times before, marketing is a process, not an […]
Prepare for the Holiday Rush with White Label AI Chatbots
We are entering the fourth quarter of the year. That means people will soon start holiday shopping (some have already), and retail clients better be prepared for them. Other businesses such as those in the hospitality and travel sectors also see an uptick this time of year. Beyond marketing campaigns, you can motivate these holiday […]