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Scaling a Digital Marketing Agency: Strategies from Margaret Sikora

Launching or scaling a digital marketing agency in today’s competitive landscape requires more than just great marketing skills—it demands customer-first thinking, a strong grasp of deliverability, AI-enhanced processes, and data-driven decision-making. Few leaders understand this better than Margaret Sikora, CEO of Woodpecker, a leading cold outreach platform. Her journey from customer support to the C-suite […]

The Secrets to Writing High-Converting Copy from a  9 Figure Copywriting Master…and the 3 Fatal Mistakes to Avoid

Umbrella is proud to welcome guest expert Adil Amarsi to share his sought- after advice on writing copy that converts. Adil Adil Amarsi is a copywriter, business consultant and podcaster who generated over $821 Million for his clients. Adil wrote over 14,000 marketing campaigns in more than 400 niches.  _____________________________________________________________________________ During my nearly 20-year run as a copywriter, 14 as a highly sought […]