Launching or scaling a digital marketing agency in today’s competitive landscape requires more than just great marketing skills—it demands customer-first thinking, a strong grasp of deliverability, AI-enhanced processes, and data-driven decision-making. Few leaders understand this better than Margaret Sikora, CEO of Woodpecker, a leading cold outreach platform. Her journey from customer support to the C-suite […]
Category Archives: Guest Expert
The Secrets to Writing High-Converting Copy from a 9 Figure Copywriting Master…and the 3 Fatal Mistakes to Avoid
Umbrella is proud to welcome guest expert Adil Amarsi to share his sought- after advice on writing copy that converts. Adil Adil Amarsi is a copywriter, business consultant and podcaster who generated over $821 Million for his clients. Adil wrote over 14,000 marketing campaigns in more than 400 niches. _____________________________________________________________________________ During my nearly 20-year run as a copywriter, 14 as a highly sought […]